On Search Engine Land, Barry Schwartz examined the consequences of the new Helpful Content update designed to separate the wheat from the chaff by downgrading useless content or content primarily created to game the algorithms. According to him, Google’s stated goal appears to have been achieved since the observed declines should [...]
The article “The September 2023 Helpful Content Update Leaves a Bitter Taste for SEOs” was published on the site Abundance.
