You surely know this statistic: 92% consumers consult customer testimonials before making a purchase. But did you know that 72% of them will take action only after reading a positive review? Hence the need to display customer testimonials on your site if you want your visitors to convert.
But to achieve this, you need tools. On one hand, they allow customers to directly share their experience; on the other, they make it easy to display those testimonials on your website to serve as social proof.
Let's explore 8 tools to collect and display your customer testimonials!
1. Pixlee, to make collecting great customer testimonials easier
With its slogan "Happy customers make the best marketers", the tool Pixlee sets the tone! Happy customers are indeed the best marketers. That’s why Pixlee makes it easy to collect and display reviews from satisfied consumers.
The platform even has features to collect photos and videos from social networks. Very handy for surfacing user-generated content! You can easily filter collected testimonials using predefined tags. That way, you won't be flooded with irrelevant videos.
The quality of the collected content is also controlled by an integrated automatic filtering of spam protection.
2. Mopinion, the all-in-one user feedback tool
Mopinion is an all-in-one feedback collection tool. It collects and analyzes, in real time, comments from websites, mobile apps and email campaigns. Thanks to its user-friendly interface, you can create, design and configure forms to easily collect testimonials from your users.
You also have the option to select feedback by specific visitor groups and obtain useful data to help you improve.
All collected reviews are grouped in dashboards, presented as customizable charts, for advanced analysis.
3. Wootric, to collect customer comments via SMS
Wootric uses single-question surveys, to be sent via SMS, email, chatbot, or in-app. The responses are used to measure customer satisfaction metrics such as the Net Promoter Score (NPS), the Customer Satisfaction (CSAT) and the Customer Effort Score (CES).
All comments (once collected) are sent to your live dashboard to be reviewed. You can then choose to use the most helpful and relevant reviews for the "Testimonials" section of your website!
4. Shoutout, to create a customer testimonials wall
The word-of-mouth is crucial in the world of online marketing, and Shoutout lets you harness its full potential.
What sets it apart? It lets you create a "wall of love" by surfacing customer reviews from social networks on your website. You can customize the design in under 3 minutes so it matches your brand identity.
5. Endorsal, to collect testimonials via automated forms
Endorsal helps you collect customer testimonials via customizable forms.
Thanks to its SuperLinks feature, user data is automatically filled into the form. This saves time and increases the volume of testimonials received.
Another useful feature is AutoRequest, which lets you send automated forms by email and SMS.
Endorsal also lets you share top reviews on social media in just a few clicks to attract new potential customers and increase sales!
6. Testimonial Hero, to collect video testimonials
Do you know the the power of video ! So why not use it to showcase customer reviews? Testimonial Hero is a video testimonial creation service. There's no need to install any software because their team handles the entire process.
Do you have customers ready to speak on camera about the benefits of your products or services? The Testimonial Hero team conducts a filmed interview with targeted questions about your needs and preferences. They then edit a high-quality video for you to upload to your website or other digital channels.
7. boast.io, to combine video and text customer testimonials
Need to collect written or video testimonials? The app Boast is what you need! It gathers reviews from the digital sphere so you can publish them on your website.
Beyond videos, this tool allows you to collect and promote customer testimonials in the form of star ratings to add automatically to your website.
Regarding video testimonials, the Boast app lets you filter testimonials like Pixlee, based on product, location, or other custom fields.
8. Feedier, the 100% French customer testimonial collection tool
Hooray! Feedier is a French tool that collects, in real time, direct and indirect testimonials. It scans blogs, forums and social networks to pick up positive mentions of your brand and products.
The tool also lets you set up automated campaigns to collect customer reviews via SMS or email. A notable advantage: Feedier syncs with your CRM for a high-quality integrated experience!
Conclusion
All that remains is to test these 8 tools to discover the one suited to your needs, and bring some social proof to your website!
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