Looking for an alternative to Hootsuite to manage your social media ?
Freelance community managers, business owners and marketing agencies — here’s our top 10 best alternatives to Hootsuite!
1. Swello
Let’s start with Swello, a made-in-France tool with many facets! This simple, intuitive solution lets you manage (with love — in its own words) your Facebook, Instagram, LinkedIn and Twitter pages.
More than 75,000 communicators and 600 major companies trust it to manage their social media.
Key features:
- Automated scheduling of your posts
- Recurring tweet scheduling to improve your reach
- A Competitive monitoring and content curation tool
- Integration of the visual creation tool: Swello Pixel
- An algorithm capable of determining the best posting times
- Detailed statistics to analyze your performance
Subscription plans:
- Medium: €9.90/month for 1 user and 5 social profiles
- Large: €29.90/month for 5 users, 15 social profiles, and analytics features
- Enterprise: €49.90/month for 6 users, 16 social profiles, analytics and monitoring features
2. Buffer
Another alternative to Hootsuite, Buffer establishes itself as a simple and effective solution for scheduling your posts across different social networks. The platform supports LinkedIn (profile and page), Instagram, Pinterest, Facebook and Twitter.
Key features:
- Automated scheduling of your posts according to time slots you set.
- Detailed statistics to analyze your performance
- An integration with Canva to create and schedule visuals in a few clicks
- An automatic link shortener
Subscription plans:
- Free: limited to 3 social networks, 10 scheduled posts per profile and one user.
- Essentials: $5 / month / social network and one user.
- Team: $10 / month / social network and an unlimited number of users for team collaboration.
3. CoSchedule
Very comprehensive, CoSchedule allows you to fully manage your social pages. This alternative to Hootsuite even offers a complete marketing suite to organize your content, collaborate with your team, and build effective editorial calendars.
Key features:
- The Automated scheduling of your posts on Facebook (page and groups), Twitter, LinkedIn (profile and page) and Instagram.
- Additional tools to manage your content marketing
- A visual publishing calendar, easy to view or edit
- A comprehensive and powerful analytics tool to refine your social media strategy
Subscription plans:
- Marketing Calendar: $29 / user / month, with all community management features
- Marketing Suite: available on request, if you want a tool that goes beyond social network management.
4. Sendible
Facebook, Twitter, Google My Business, Pinterest, LinkedIn and Instagram. These are the platforms supported by Sendible.
This tool goes beyond scheduling by giving you the ability to manage messages and comments received on each page. You can centralize your community management and save valuable minutes every day.
Key features:
- Automated scheduling of your posts
- An intuitive dashboard allowing you to manage comments, replies and private messages
- Collaborative tools to work better with your team
- A monitoring and social listening feature to keep an eye on your e-reputation
- Custom statistics and reports
Subscription plans:
- Creator: $24 / month for 1 user, 6 social profiles and global reporting
- Traction: $75 / month for 4 users, 24 social profiles and global reporting
- Scale: $165 / month for 7 users, 49 social profiles and the ability to create 14 custom reports
- Expansion: $349 / month for 15 users, 105 social profiles and the ability to create 45 custom reports
5. Agorapulse
A French alternative to Hootsuite, Agorapulse offers you the chance to "take back control of your social networks." The solution lets you manage all your interactions through the same interface to save time.
With this tool, you can manage your Facebook, Twitter, Instagram, LinkedIn, Google My Business and YouTube pages.
Key features:
- Automated scheduling of your posts
- An intuitive interface to manage comments, replies and private messages
- The ability to manage comments on Facebook and Instagram ads
- A monitoring and social listening tool to monitor your market, competitors and your e-reputation
- A reporting tool to analyze the performance of your pages
Subscription plans:
- Free: limited to 1 user, 3 social profiles and 40 posts per month
- Pro: €79 / month for 2 users, 10 social profiles and an unlimited number of monthly posts
- Premium: €159 / month for 4 users, 20 social profiles
- Enterprise: on quotation for a minimum of 8 users and 40 social profiles
6. SociallyMap
SociallyMap It stands out for automated features that schedule your posts at the best times. The tool includes algorithms capable of detecting your audience peaks to maximize the reach of your content.
But that's not all! This Hootsuite alternative, made in France, lets you automate posts from certain RSS feeds. Handy for automatically posting your blog articles or your curated content.
The platform supports Twitter, Facebook, LinkedIn (profile and page), and Instagram.
Key features:
- The mapping that lets you create automated flows to schedule your posts
- Automated monitoring by artificial intelligence to always stay aware of your market's trends
- Bit.ly integration to shorten links
- Integration with Sniply to add calls-to-action to your curated articles
- Statistics to analyze your pages' performance
- Synchronization with many applications like WordPress, Mailchimp, Mailjet, Facebook Workplace, ActiveCampaign…
Subscription plans:
- Starter: €14.90 / month for 1 mapping, 3 social profiles, and 10 RSS feeds
- Business: €49.90 / month for 1 mapping, 10 social profiles, and 50 RSS feeds
- Master: €99.90 / month for 3 mappings, 30 social profiles, and 150 RSS feeds
- Custom: available on request to create a bespoke plan for you
7. Later
This alternative to Hootsuite stands out for features targeted at Instagram, and also for its support of TikTok. If you mainly manage Instagram and TikTok accounts, then this is the solution for you!
Note that Later also offers scheduling on Pinterest, Twitter, Facebook and LinkedIn.
Key features:
- The ability to schedule the first comment on Instagram
- A hashtag suggestion tool to improve your organic reach
- A bio management tool that lets you add multiple links in your Instagram bio and turn your profile into a traffic driver
- A tool to easily find user-generated content and repost it to your Instagram page
- A monitoring and social listening tool to monitor your market, competitors and your e-reputation
- Detailed statistics to optimize your strategy
Subscription plans:
- Free: limited to 1 user, 1 profile per social network and 30 posts per month on each of them
- Starter: $15 / month for 1 user, 1 profile per social network and 60 posts per month on each of them
- Growth: $25 / month for 3 users, 1 profile per social network and 150 posts per month on each of them
- Advanced: $40 / month for 6 users, 1 profile per social network and an unlimited number of posts per month on each of them
8. SocialPilot
SocialPilot offers a wide range of features essential for small businesses and agencies! Supported social networks are Twitter, Facebook (page and group), LinkedIn (profile and page), Pinterest, Instagram and Google My Business.
Its main strength? Supporting Facebook Ads campaigns. From its dashboard, you can boost your top posts and analyze the results.
Key features:
- Automated scheduling of your posts
- An intuitive interface to manage comments, replies and private messages
- Bulk Scheduling that lets you schedule up to 500 posts at once across your social networks
- A content curation tool to enrich your social media presence
- Automated sharing of your blog posts to your social pages
- Facebook Ads management
Subscription plans:
- Professional: $25.5/month, 1 user, 10 social profiles
- Small Team: $42.5/month, 3 users, 25 social profiles
- Studio: $85 / month, 5 users, 50 social profiles
- Agency: $40/month, $85/month, 10 users, 75 social profiles
9. Limber
Proudly French — yet another French tool! Limber presents itself as a content marketing solution that lets you manage the distribution of all your content. The tool stands out for its social account delegation features.
The goal is to turn your employees into ambassadors by encouraging them to share the content produced by the company with just a few clicks. A must for increasing your visibility and acquiring more leads.
Key features:
- Automated sharing of your content, from RSS feeds or your blog, to Twitter, Facebook, LinkedIn and Instagram
- Management of your employees' professional accounts to boost your visibility
- An intuitive dashboard dedicated to monitoring and content curation
- The ability to create publishing scenarios to optimize your social media strategy
- The integrated image editor
- Automatic insertion of calls-to-action in articles from your monitoring
- Comprehensive statistics to refine your content marketing
Subscription plans:
- Content Marketing: €99 / month, the solution dedicated to professionals who mainly want to distribute their content on social networks
- Social Selling: €290 / month, a specific plan for salespeople who want to generate opportunities from their content
- Advocacy: €390 / month, to fully manage your employee advocacy strategy and help employees communicate more effectively on social networks
10. Zoho Social
The famous CRM offers its alternative to Hootsuite: Zoho Social. A user-friendly platform to schedule your posts on LinkedIn (page and profile), Facebook (page and group), Instagram, Twitter and Google My Business.
The tool is aimed at both freelance community managers and agencies.
Key features:
- Automated scheduling of your posts
- Calendar view to share with your team
- The ability to schedule the first comment on Instagram
- A social listening tool to monitor your mentions, hashtags, or keywords
- A collaborative mode to easily communicate with your colleagues
- Detailed statistics to analyze your performance on each social network
Subscription plans:
- Standard: €10 / month for 1 user, 1 brand (7 social profiles) and basic features
- Professional: €30 / month for 1 user, 1 brand (7 social profiles) and additional features like blog scheduling, live support, and automation via an RSS feed…
- Premium: €40 / month for 3 users, 1 brand (8 social profiles), integration with Zoho CRM, lead management options, and advanced analytics tools
Conclusion
If you're looking for an alternative to Hootsuite, you'll surely find something you like in this selection!
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