In the past, to create a real landing page that converts, you had to start from scratch and invest a lot of time and money. Today, thanks to the revolution WYSIWYG ("what you see is what you get") and to drag-and-drop landing page builders, even non-designers and non-developers can create a landing page in a few clicks.
These no-code landing page builders offer predefined "template" designs that have proven effective at turning visitors into potential customers.
Whether you want to generate sales, collect email signups, or create a capture page for your WordPress site, depending on your budget, goals, and design skill level, here are 11 tools to create a landing page that converts.
Unbounce
Unbounce It is an automated landing page creation tool. You can create several versions and test which one performs best (A/B testing). There are even special templates for restaurants, dentists, coaches, tour guides and other small businesses.
You can create your landing pages in two ways: using the classic drag-and-drop builder or the new AI-powered smart creator.
Unbounce's Smart Traffic feature detects, after 50 page views, the landing page most likely to convert and automatically sends visitors to it.
With support for A/B testing, Google Ads integration, and visitor statistics, Unbounce is probably the best landing page builder.
Unbounce's landing pages and pop-ups can be integrated with popular email, CRM, and analytics tools such as MailChimp, WordPress, AWeber, GetResponse, HubSpot, etc.
Pros:
- Fully functional
- Great templates
- Powerful and flexible editor
- Best A/B testing options among these tools
- Pop-ups
- Ability to edit pages for mobile friendliness
- An easy-to-read "statistics engine" for quickly viewing analytics.
Cons:
- It is not the cheapest option
- Slight learning curve
- Tool not suitable for beginners
Unbounce pricing From €90 per month, for up to 500 conversions, 20,000 monthly visitors, and a custom domain.
Instapage
Instapage is used by more than 250,000 customers and, as its name suggests, it is focused on speed. With Instapageyou can choose from more than 200 templates to create beautiful landing pages tailored to your branding and mobile-friendly. No code is required to integrate your pages into your website.
You choose a template from an exhaustive list sorted by use case, such as app downloads or newsletter sign-ups. These templates are designed with the conversion rate for that specific goal in mind. Instapage offers A/B testing and real-time analytics, including heatmaps heatmaps, although these are only available in the Premium plan.
One of the major advantages of Instapage is that you can publish directly to WordPress or Drupal, or connect a custom domain. In addition to integration with the most important apps (Zapier, MailChimp, GetResponse, Zoho, Pipedrive, Shopify, etc.), the ability to export collected leads as CSV files is also available on the Instapage platform.
Pros:
- Ultra-fast creation of landing pages
- Excellent analysis reports
- Powerful drag-and-drop editor
- Good choice for beginners and experts
Cons:
- Not quite as powerful/flexible as Unbounce
- No pop-up options
- A/B testing is not available in the cheapest plan
Instapage pricing From €199 per month. You also get a 14-day free trial that gives you access to all the features of the Premium plan.
Leadpages
With Leadpagesyou can quickly create a landing page high-converting landing page, a website and pop-ups that appear at specific times, or even web 'push notification' alerts that inform your customers of the latest promotions or special offers, for example.
Leadpages offers two types of editors – one for beginners and one for experts. As you can imagine, they differ in sophistication and in the number of options available. Even the basic edition offers many options, especially since it has a large template library.
Thanks to theWordPress integration and with more than 40 tools (including email and CRM). Leadpages can be used for business development – at almost every stage of the sales funnel.
Pros:
- An easy-to-use drag-and-drop landing page editor, suitable for beginners.
- Hosting and Leadpages subdomain included.
- Built-in split testing tool and conversion reporting.
- The Leadmeter optimization tool that gives you real-time feedback on your page design.
- Leadpages' Checkouts feature, which lets you sell products directly from your pages.
- Easy creation of A/B tests.
- Built-in analytics features
- No traffic limits
- Easy-to-use notification bars and pop-ups
Cons:
- You can't fully design your site's responsive version.
- Available in English only
Leadpages pricing If cost is your main concern, you can consider Leadpages a good option. The Standard plan costs €37 per month (with annual billing). The Pro plan costs €74 per month. The Advanced plan can no longer be purchased online, but only by contacting Leadpages for a quote.
GetResponse
All-in-one marketing solution GetResponse is a very good email marketing software with excellent automation features. From social media marketing to email campaigns, landing pages and webinars, this all-in-one tool lets you carry out different types of marketing actions.
Meanwhile, there are also chats, a website builder and even browser push notifications. The tool is therefore constantly evolving. And all of this is perfectly integrated with excellent value for money.
Pros:
- Integration: Salesforce, WordPress and Shopify.
- A/B testing
- Built-in email marketing features
- Low starting price
- Very flexible
- Impressive analytics and reporting
Cons:
- The drag-and-drop editor can sometimes be slow.
- Some features can be intrusive
- Forced upgrade starting at 1,000 page views.
GetResponse Pricing : You can test any plan for free for 30 days. There are 5 plans ranging from €0 to a custom price.
Landingi
With Landingi, you can create marketing funnels, conversion or sales funnels without overdoing it. Overall, Landingi is very similar to Instapage but makes an excellent alternative, with very good value for money.
Creating landing pages is easy with the intuitive, pixel-perfect landing page builder. It is the core of the entire platform. This LP editor allows you to design amazing, high-converting pages without any programming knowledge.
Creating mobile-friendly landing pages is also very easy. Simply drag and drop the page elements you want to insert, such as text or images. All templates are categorized by industry, so you can find a landing page design suited to your business in minutes.
Pros:
- Easy to use
- Intuitive drag-and-drop editor
- More than 400 templates
- Unlimited landing page creations
- Pop-up builder
Cons:
- Incomplete analysis report
- Available only in English
Landingi Pricing : Landingi offers four pricing plans, the cheapest of which is €5. A 14-day free trial for each plan is the period during which you can test the platform.
Wishpond
Wishpond is more than a landing page builder. Wishpond is a growing company in the SaaS and marketing automation sector.
The Wishpond interface is intuitive and optimized for conversions. The tool is suitable for both beginners and advanced users. Its advanced tools allow you to customize page elements by coding in HTML and CSS.
Its ready-to-use templates are designed to drive conversions. For marketers who want more customization, like Unbounce or Instapage offer, Wishpond can do that too. To make a template your own, simply edit the elements and personalize them.
Moreover, with lead management and email marketing, it’s a complete suite. You can also create social content, pop-ups, and perform automation tasks with ease.
Pros:
- Quick and easy creation of responsive landing pages
- Easy-to-use interface
- Effective pop-up templates for conversions
- Very effective email marketing tool
- Powerful marketing automation
Cons:
- You may occasionally encounter bugs
- Difficult to create custom coupons
Wishpond pricing : According to rumors circulating online, Wishpond plans start from €49 per month.
Wishpond’s plans are not displayed on their site, provided that you speak with their sales team via a scheduled appointment on Calendly. This reveals the company’s very essence; from their homepage, Wishpond’s goal is to convert you into a potential client!
ShortStack
The newcomer is a bit off the beaten path: it specializes in contests and events. If your goal is to feature your contest on a landing page, then ShortStack is for you.
This is an original landing page builder that could earn a place in your toolbox. You can use it to create landing pages in MailChimp, Shopify, Google Analytics, Vimeo, Squarespace, and more.
You can create pages and host Instagram contest, Facebook, Twitter, etc. It also has some automation features.
Pros:
- Landing page tool focused on contests and events
- Built-in lead generation features
- Integration with social networks and email
- Built-in email marketing features
Cons:
- Templates with desirable designs
- Relatively high starting price (€99 per month)
ShертЬtасk Pricing : ShертЬtасk offers 4 different plans starting at €99 with a 30-day trial period.
HubSpot
НubЅроt an all-in-one SaaS platform aimed at a B2B audience. Adopted by the world’s largest companies, HubSpot provides a CRM tool to manage your customer base, campaign and marketing automation tools, and what this article is about: a landing page builder that converts.
The HubSpot landing page builder software meets all requirements and is suitable for a single user, large teams, and agencies.
If you are a beginner, HubSpot can feel like a nuclear power plant because of its complexity. But over time, you will benefit from one of the most powerful all-in-one landing page platforms.
For more advanced users, HubSpot landing page builder it offers a range of template customization tools, analytics, and marketing automation.
Pros:
- All-in-one platform
- Integration of blogs, social media, PPC campaigns
- Email list segmentation
- Salesforce integration
- Marketing automation
Cons:
- Not suitable for beginners
- No A/B testing at the entry-level price
- Relatively high price
HubSpot Pricing : HubSpot plans start at €45/month, but in a very limited version. From there, prices can quickly climb up to €800 per month. It’s more of a solution for SMEs and large groups.
Clickfunnels
Listing the best landing page builder software without mentioning Clickfunnels seems like sacrilege. Every info-entrepreneur swears by Clickfunnels. If you’ve ever left your email on an opt-in page, there’s an 80% chance that landing page was powered by Clickfunnels.
This software created by Russell Brunson is now valued at hundreds of millions of dollars.
Hundreds of thousands of entrepreneurs around the world earn millions of dollars thanks to its powerful sales tools. So much so that the brand offers a kind of "gold record" for funnels that have generated more than €100,000 up to €1,000,000 in sales.
Furthermore, by choosing Clickfunnels, you benefit from many useful business tools, such as a QR code generator, an invoice generator, podcast recording software, numerous calculators (ROI, CPM, margins) and even your own meme generator.
Pros:
- Excellent landing page builder
- Simple drag-and-drop editor
- Many templates to choose from
- High conversion rate
- Segmentation
- A/B testing
- CRM, CMS, and payment solution integration
Cons:
- Available only in English
- Relatively high price
- Not suitable for large businesses
Clickfunnels Pricing : The platform offers a basic plan starting at €97 per month.
System.io
Dubbed the "French Clickfunnels", System.io it is an excellent alternative to the largest landing page creation software for entrepreneurs, namely Clickfunnels.
Developed by Aurélien Amacker, this "made in France" gem immediately won over the public. It is an all-in-one marketing platform that offers a blog editor, a landing page builder, an email marketing and marketing automation tool, and an affiliate program management tool.
Pros:
- Pre-designed landing page templates filtered by industry. A/B testing
- Integrations with Zapier and other major platforms
- Sales funnel creation
- Upsell, cross-sell, and downsell capabilities to maximize customer conversion rates
- Pop-up creation
- Affiliate program management
- Cheaper than Clickfunnels
- French customer support
Cons:
- Not suitable for group use
- Non-intuitive, limited drag-and-drop editor
System.io Pricing : It is possible to use System.io forever for free. For the other three paid plans, pricing starts at €27 per month.
GetLandy
GetLandyThis French tool allows you to create landing pages with drag-and-drop and without any placement constraints. Enough to save a lot of time and let you focus on the page content!
You will be surprised by advanced features offered like transitions, sliders, or multi-step forms — and still without writing a single line of code.
GetLandy stands out with features that help manage a large number of pages: simultaneous page updates thanks to Fragments and automatic page generation from an Excel file.
GetLandy is the ideal solution for anyone who is demanding about the quality of their landing pages and ambitious about quantity.
Price: From €59 per month.
Benefits of using a landing page builder
Using a landing page builder offers many advantages, including:
- Ready-to-use templates
- Easy-to-use tools and features
- Optimized page creation
- Conversion improvement
- Performance tracking
An effective landing page builder makes creating, editing, and publishing your landing pages (LPs) easier and faster. It’s a smart alternative to manually creating and publishing LPs, requiring less skill, time, and effort.
How to choose the best landing page builder?
There are a few aspects you should consider when choosing a landing page builder:
- Professional templates
- Mobile-optimized (responsive)
- Built-in A/B testing
- CRM, CMS integrations
- Multiple user accounts
- Ease of use
- Flexibility
- Performance tracking
- Quick landing page publishing
- Pricing
Having the best landing page builder can help maximize conversions. A landing page builder focuses primarily on guiding customers through the sales funnel so they make a purchase or take any other action predefined by the marketing campaign.
Our tip
Conversion is the primary goal of landing pages. To achieve optimal conversions (collecting information, selling products or services, registering for webinars, subscribing, or any other action that prompts visitors to act...), it’s important to use a specialized platform that already includes all necessary features and is very simple to use without technical knowledge.
If, however, you have difficulty creating your landing page with these tools, the freelance web designers from Codeur.com are ready to develop beautiful landing pages that convert for you! You just need to submit your project for free on the platform to receive their quote. It’s simple and fast!
