Even though hiring a freelance Shopify developer remains the best way to get a high-performing online store with excellent design, you can also use a free Shopify theme.
If you are starting your business and have little budget to invest, the Shopify platform offers modern, easy-to-use free themes. You can therefore create a professional website and beautiful without having to pay for a custom design.
Are you looking for the free Shopify theme that perfectly fits your future online store? Here is the list of the 10 best free themes to build your e-commerce site.
10 free Shopify themes for your store
1. Minimal: free Shopify theme for clothing
Most free themes are simple and clean like the Minimal. You can easily customize this theme and showcase your product using the following features:
- The ability to choose between 3 different colors
- the zoom feature to see product details
- the integration of a presentation video of your brand on the homepage
- filter and recommendation systems to simplify search and navigation on the user's site.
2. Supply: free Shopify theme for retail
This theme offers only the essential features to create a beautiful homepage and deliver a clean design, nothing more, nothing less. Once again, everything is designed to highlight the product with:
- 2 styles available
- a trendy oversized catalog
- an advanced filter system to simplify user navigation.
3. Debut: free Shopify theme for fashion
This theme has many features worthy of a premium theme! Additionally, it offers a modern and attractive presentation with:
- 2 styles available
- a filter system to optimize the user experience
- a predictive search feature
- prominent display of customer reviews
- ability to integrate promotional banners.
4. Thalia: elegant free Shopify theme
If you want to create a website Elegant and fast, this is the theme you need. The clean design is particularly suited to the fashion industry but also works for other business sectors. The theme Thalia offers:
- a filter system
- slideshow on the homepage
- many customization settings such as typography, colors, and layout options.
5. Narrative: free lifestyle Shopify theme
Narrative is a simple, effective theme more focused on storytelling, it allows you to showcase your brand with:
- 4 styles available
- a branding-friendly theme with video on the homepage
- The theme is responsive and optimized for SEO.
6. Express: free Shopify theme for food
This free theme allows you to present your products on a single page to streamline the purchase. It's an immediate showcase, so it's suitable for small e-commerce catalogs:
- Mobile-friendly responsive theme
- dropdown navigation
- styles and color palettes built-in.
7. Simple: clean free Shopify theme
This theme lives up to its name as it is very minimalist and easy to use. It offers three possible presentation styles. The different layouts feature a lot of white space but, unlike other minimalist themes, you can offer a large product catalog with the Simple theme. It includes:
- a mobile-friendly responsive version
- a product zoom feature
- image animations to integrate
- a related products recommendation system
8. Boundless: free Shopify theme ideal for collections
Boundless puts the image—and therefore the product—front and center by using very large formats on the homepage, which won't be suitable for every objective. When used well, this theme has its advantages and the full-width images of your collection will likely appeal to your prospects. Boundless offers:
- 2 styles available
- visual animation on the homepage
- oversized images.
9. Fashe: trendy free Shopify theme
The theme Fashe showcases products visually and highlights them with animations. It offers many features that adapt to all types of e-commerce:
- highly advanced filtering feature
- quick add to cart
- Recommended products
10. Brooklyn: free Shopify theme
Brooklyn is a classic and elegant theme with some modern touches that users really like. It provides the essential features to create an online store high-performing with:
- 2 styles to choose from
- Dynamic presentation of your products
- Ability to include a presentation video on the homepage.
All that's left is to choose the ideal free theme to create your e-commerce on the Shopify platform!
Don't know how install your theme or customize it ? Find all our Shopify tutorials to customize your store and increase your sales!
To save time or avoid any mistakes that could harm your site, you can also call on the services of Shopify experts. Find the best professionals on Codeur.com.
8 tips to choose the ideal free Shopify theme
Married at first sight! In e-commerce, first impressions play a major role in the purchase decision. 94% some buyers don't trust a website with poor design.
That's why choosing the theme for your Shopify store is crucial to attract, engage, and convert your visitors. An accessible, professional design reassures users and makes their experience with your e-commerce site easier.
To help you choose among the thousands of themes offered by Shopify, here are 8 tips to consider!
1. List your needs
This is the basics! To find the perfect Shopify theme for your e-commerce site, list the features and functionalities you need. For example:
- Large product previews
- A Video player Integrated
- An advanced search function
- A blog
- A homepage slider
By finding a theme with most of the features you're looking for, you can reduce development costs. Be sure to enable theme demos to verify that the essential options are present.
2. Determine your budget
Shopify theme prices vary widely. That's why you need to determine and calculate the budget to allocate for your e-commerce template.
Here are the factors that affect a theme's price:
- The developer : more experienced developers charge higher rates. However, you can be confident in the quality of the theme and the technical support offered.
- Flexibility : the level of customization of your theme affects its price. If you need a highly customized theme, it can be worth it (costly!) to opt for a flexible design.
- Level of functionality: themes with additional marketing features, such as forms or SEO functions, cost more. The advantage is that you can likely save on your marketing budget as a result.
3. Consider your industry
Most themes are developed to sell specific types of products. When choosing a Shopify theme, make sure it's designed for your business.
For example, a store selling tech products and accessories can't choose a theme built for an art gallery. Users' needs differ! Those looking for a new smartphone need advanced search filters. They also expect a clean, ultra-modern design.
Art enthusiasts don't need advanced search features. They want to see beautiful photos and imagine the piece in their living room or bedroom. The theme's design should be creative and minimalistic to give full attention to the paintings, sculptures, or other artworks.
4. Take into account the size of the product catalog
Some Shopify themes support a limited product catalog. Pay attention to this when choosing your store's template! Especially if you sell many products.
5. Prioritize lightweight, mobile-friendly themes
Lightweight themes focus more on performance by avoiding elements and features that slow down your site. Their main goal is to help customers navigate your store and complete the desired action from their smartphone.
According to a FEVAD study, 81% of cyber-consumers use their mobile to prepare their purchases and 63% of 25-34 year-olds use it to buy online. Needless to say, a mobile-friendly Spotify theme is essential!
6. Consider SEO and accounting tools
A optimal ranking in search engine results is useful for attracting more visitors to your Shopify store. If you manage to rank organically, you can save on your paid campaigns.
Some Shopify themes include SEO features that help you boost your organic traffic. Before choosing the perfect template, check for the following features:
- Automatic generation of sitemap
- Support for Google snippets
- Custom metadata
- Built-in blog
7. Consider optimizing the payment process
Your checkout page can make or break a sale! Studies have revealed that e-commerce sites lose about 75% of sales due to cart abandonment. Those same surveys show that one of the main reasons for this abandonment is a complicated checkout process.
However, some Shopify themes offer features that improve the checkout process such as:
- Progress bars
- Detailed order summaries
- Back buttons
- Progress icons
These elements more easily guide visitors toward conversion.
8. Ensure technical support from the designer
In the future, you will need to change certain settings, integrate new features into your theme, get an update or simply upgrade your package. For this reason, it is preferable to have quick and effective support from the Spotify theme developers.
So, before downloading a template, check customer testimonials regarding technical support.
Your Shopify theme influences the user experience and your sales. That’s why it’s essential to follow these tips to choose the best possible template.
Need help creating a Shopify store that suits you? Find a Shopify developer on freelance platform Codeur.com by posting your listing for free!
